If you were downtown Toronto the day before Christmas Eve, you probably noticed quite a commotion outside Eaton Centre (the city's largest tourist attraction). That's because Scott Jackson (one of Canada's best beatboxers) joined Bizz, Ceazar, Caddy, Photo Nick and a few others to hand raise awareness about Itlivesinthenorth.com and our movement.
They gave out 1000 flyers, 100 mixtapes, 30 kids t-shirts and a whole lot of love. With Scott Jackson manning the beats, almost two dozen passers-by stopped to grab the other mic and try their hand at rapping. From Unknown Mizery to Adam Bomb to random kids and fans, the response was incredible. For five hours, the street team proved that hip hop can be manifested at will in the north.
Photos by Nick
